It’s time to start a revolution!

Two key takeaways from canalys channels forum, APAC, 2016

Sumir Bhatia
Sumir BhatiaVice President, Data Centre Group, Asia Pacific at Lenovo.
As the leader for Lenovo’s Data Centre Group (DCG) in Asia Pacific, I’m responsible for driving substantial growth across the company’s computer, storage, networking, and services offerings in this fast-growing region. My role encompasses sales, strategic alliances, product, and go-to-market execution. I have a distinguished leadership track record over the past six years in the Asia Pacific region.

Follow me on twitter @Sumir_Bhatia

Originally published on LinkedIn

It was fantastic to present recently at the Canalys Channels Forum 2016 in Macau. What an exciting time it is to be doing business across the region. Disruption is the new normal. Customer organisations, vendors, and partners alike are super focused on bringing the concept of digital-first business into a practical – and mutually rewarding – reality.

Thanks to the Lenovo team who offered support from the audience. From left: Ivan Cheung, Amar Babu, Charis Jamieson, Nick Reynolds, and Azusa Takeuchi.

Changes in the data centre

Speaking about disruption, I was given the opportunity to speak about disruption in the data centre at Canalys. What do we know about the changes that have taken place in this area? The public cloud has completely changed how IT infrastructure is deployed. But today, there is a greater focus on private clouds, which can be fairly cost competitive versus the public cloud, and allow organisations to achieve a desired combination of heightened control and security levels. Lastly, we are seeing that hyperconvergence trends are going to accelerate.

So, if we see that disruption – across industries as a whole plus within the data centre – is now a commonplace reality, then at Lenovo we believe our business models should support the demands of disruption.

Being a data centre challenger brand

For us, that means being the definitive data centre challenger brand. Our recent partnerships with Nutanix for hyperconvergence solutions, and with Nimble Storage for flash storage capabilities support this strategy.

Digital transformation is a conversation taking place globally across every industry (I will talk about my tips for IT channel sales in a digital-first economy very soon!). Channel partners can position themselves to take advantage of this, and be part of the digital-first dialogues customers want to have.

Lastly, we’re developing an always-on Asia Pacific Channel Portal to help our channel partners do business with greater ease across the region. Watch this space!

All the best, and let me know if you have any suggestions or questions in the comments below.

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