Enterprises are missing out on making security an enabler not just a protector

So says digital anthropologist, analyst and TechRevolution guest contributor Brian Solis. In a new interview with Solis, he says that security is much more than making organizations safe: It’s a differentiator and an enabler.   Enterprises traditionally regard security as a must-do, cost-based overhead, part of running a secure and scalable IT infrastructure that can...

Web-conferencing Innovations Pave the Way for Richer Customer Collaboration

Innovative underdog technologies have risen to the occasion numerous times. When information needed to be shared between team members in real-time, along came Slack and Dropbox. When emergency services needed better ways to locate people in trouble, along came emergency beacons that synced with GPS. Now, as face-to-face collaboration becomes increasingly relevant regardless of your...

What Killed Blockbuster, Taxis, Retailers and Hotels is not what you expected

Perhaps you’ve seen an image gone viral, in any of its countless incarnations, circling the tech internet and social media. In its various versions, it reads something like this:      Netflix did not kill Blockbuster. They did it to themselves, with their ridiculous late payment fees.      Uber did not kill the taxi...

Out-of-the-box Ways to Connect With Your Customers

Your customers today are exposed to more and more emails, social media posts, and advertisements than ever before. The American Marketing Association (AMA) reports that consumers are tuning out traditional advertising. In this crowded and competitive environment, you need to find creative ways to attract and retain the attention of your audience. Barraging them with...

The 5 Most Impactful 2019 Predictions for the Future of Digital Marketing

The only constant in digital marketing is changing. Across the globe, brands are succeeding not by finding best practices and sticking with them, but through constant innovation and re-invention of existing practices. With 2019 quickly approaching, it’s time to take stock of the digital marketing landscape. Disruptive technologies have presented this landscape with more opportunities...

These Innovations Will Keep Your Company Data Secure In Remote Locations

Data is quickly becoming the world’s most valuable resource. Just as mines and oil fields invest in high levels of security surrounding the physical location of the resource, companies must utilise security for data protection. However, in today’s world of hackers and data breaches, identifying a comprehensive data security method can be a challenge. Many...

The right DaaS strategy is not just in the hardware, but also ‘heart-ware’

There’s been a seismic shift in the technology industry—we’ve all felt it. The emergence of a subscription economy, coupled by the growing mobile workforce and end-user demands for personalised solutions, is encouraging the uptake of new technology-enabled services in the coming years. Device-as-a-Service (DaaS) is no exception. The global DaaS market is expected to grow...