What Killed Blockbuster, Taxis, Retailers and Hotels is not what you expected

Perhaps you’ve seen an image gone viral, in any of its countless incarnations, circling the tech internet and social media. In its various versions, it reads something like this:      Netflix did not kill Blockbuster. They did it to themselves, with their ridiculous late payment fees.      Uber did not kill the taxi...

Out-of-the-box Ways to Connect With Your Customers

Your customers today are exposed to more and more emails, social media posts, and advertisements than ever before. The American Marketing Association (AMA) reports that consumers are tuning out traditional advertising. In this crowded and competitive environment, you need to find creative ways to attract and retain the attention of your audience. Barraging them with...

The 5 Most Impactful 2019 Predictions for the Future of Digital Marketing

The only constant in digital marketing is changing. Across the globe, brands are succeeding not by finding best practices and sticking with them, but through constant innovation and re-invention of existing practices. With 2019 quickly approaching, it’s time to take stock of the digital marketing landscape. Disruptive technologies have presented this landscape with more opportunities...

These Innovations Will Keep Your Company Data Secure In Remote Locations

Data is quickly becoming the world’s most valuable resource. Just as mines and oil fields invest in high levels of security surrounding the physical location of the resource, companies must utilise security for data protection. However, in today’s world of hackers and data breaches, identifying a comprehensive data security method can be a challenge. Many...

The right DaaS strategy is not just in the hardware, but also ‘heart-ware’

There’s been a seismic shift in the technology industry—we’ve all felt it. The emergence of a subscription economy, coupled by the growing mobile workforce and end-user demands for personalised solutions, is encouraging the uptake of new technology-enabled services in the coming years. Device-as-a-Service (DaaS) is no exception. The global DaaS market is expected to grow...

How Great Technologies Can Work Alongside Us, Empower us, and Give Us our Time Back

Before the 1850s, oil painters stored portable pigments in pig’s bladders. These vessels were problematic because they did not travel well. The bladders would frequently dry out, burst, and leak. In frustration, American portrait painter John G. Rand developed a history-altering technology – the tin paint tube. Unlike the squishy pig bladder, this metal medium...

How To Speed Up Deploying Your Technology Upgrades Without Sacrificing Protocol

New technologies are released at faster and faster rates. They enable businesses to accelerate their processes, systems, and operations. Unfortunately, deploying and implementing new technology into a company’s daily practices is anything but quick. To an extent, technology deployment can’t happen overnight. If the technology is customer facing, a slow introduction is crucial to avoid...